Videocon Companies Essay


Videocon Sectors Limited

Promoting Term Newspaper

Section M Group eight

Roshan Roy 2010103

Samved Banhatti 2010104

Ankur Raj 2010105

Sarat Gopinath 2010106

Sarika Sinha 2010107

Saurabh Prabhudesai 2010108


Business Profile2



SWOT Analysis of Videocon4





Worth Chain of Videocon6

Protegers Five Forces6

Threat of New Entrants: several

Bargaining benefits of Consumers: six

Threat of substitutes: 7

Competitive rivalry within the buyer durables market: 8

Competitive rivalry to Videocon inside the mobile mobile phones business: almost eight

Competitive rivalry to Videocon in the immediate to home tv set segment. 9

The Brand Transition9

Recommendations: 10

Outlook and Scope11

Business Profile

Videocon Industries Limited (VIL) included in 85, is undoubtedly one of the greatest players from your consumer electronics portion. The company includes a market capitalization of over $2. your five billion and it is backed by the Videocon group. Such is definitely the company's size in the Of india consumer electronics terrain, that it makes up over 90% of the CMIE (Centre for Monitoring American indian Economy) buyer electronic index. With the passage of time, they have added other services to its collection, and is presently involved in oil and gas exploration, developing of goblet shells, cellphones and telecommunications (rendered as part of the Videocon group), in addition to its key business of producing and distributing a range of consumer electronic digital goods. The corporation has a strong presence in both the regional and global landscape, and is involved in joint venture agreements with 23 other entities. They have also proven Research and Development (R& D) organisations in Chinese suppliers, Aurangabad, The japanese and Gurgaon. The company can be chaired and managed by Mr. Venugopal Dhoot, well-known in Indian business groups, having amassed a personal fortune of $1. 8 billion. Business

The customer electronics section accounts for practically 90% of VIL's total revenue (as at Sept 2009), while its oil and gas query activities function as a subsidiary business. As part of the consumer electronics division, the company sells color televisions, FLAT SCREEN (liquid very display) televisions, refrigerators, washing machines, microwave ovens, air conditioners, DVD AND BLU-RAY (Digital Online video Disc) players, home UPS, batteries and audio devices. It also companies glass covers, electronic enthusiasts and take flight back transformer remanufacture (FBT) because of its other items. As far as the oil and gas actions are concerned, the company is currently, just into oil exploration, and intends to foray in to oil removal, oil division and gas distribution. In the past, the revenues from the Oil and Gas segment with the firm have got moved together with the global crude oil prices. Recently the corporation has also branched into the telecoms and cellphones activities. Even so the telecommunication providers will be delivered through its subsidiary- Videocon Telecommunications Limited. The company is incredibly bullish about this segment and plans to get Rs. 14000 crore within the next three years for this segment alone. It is mobile phone part too has done exceedingly well, considering that the business only entered this portion in The fall of 2009. To date, the company has become selling installment payments on your 5-3 lakh units a month and with the advantages of 9 new mobile phones in the current month, the company provides revised the sales goal to 15 lakh units a month. It is going to however , have to compete with the like of Bharti and Thought for the commissioning of the 3G certificate. The company has introduced GSM services in Tamil Nadu and plans to turns out its mobile phone service activities in 90 towns. Portion

India's consumer electronics segment is currently valued in $23. several billion and that is expected to rise to $41. 4 billion dollars by 2014, growing at a CAGR of 12-15. 5%. While Videocon is...